Mercedes-Benz of Ft. Lauderdale

PRAXIS3 originally designed the 79,000-square-foot Mercedes‑Benz of Fort Lauderdale dealership in 2002 for AutoNation, following the relocation of the facility down the street. For the time, the project showcased advanced visualization capabilities and forward-thinking design. The two-story showroom with rooftop parking integrates architecture and interior planning to reflect Mercedes‑Benz Autohaus brand standards. Over the years, the facility has evolved gracefully: in 2009, PRAXIS3 led a comprehensive Autohaus Blue re-imaging, and in 2013, the Autohaus Black upgrade refreshed the space. This dealership demonstrates design that evolves with the brand while retaining its original visual impact.