PORSCHE – DESIGN STUDY



CLIENT

CONFIDENTIAL

LOCATION
MIAMI, FL.

SIZE

PROJECT DESCRIPTION

Praxis3 was engaged by an existing client to create a unique Porsche retail concept for the North Miami Beach market. Due to the extreme land constraints in this area, we worked to blend the Porsche Corporate Image program with a multi-story parking structure. The parking structure is designed to feature graphic design elements in the stair towers that are very visible along Biscayne Boulevard. The rooftop of the showroom also features a very large outdoor entertainment area for product launches and client parties.