FNB FOX VALLEY



CLIENT

LEVEL5

LOCATION
OSHKOSH, WI.

SIZE
2,500 sqft.

PROJECT DESCRIPTION

Praxis3 provided a concept plan to FNB that pushes traditional banking designs onward through the development of a strong brand presence, highly integrated technology, and dramatic interior architectural forms to respond to the FNB Fox Valley’s goal for a unique and alternative “bank of the future” experience. This new concept design acts as a community retail bank and alters how customers engage with the financial institution. Praxis3 offered innovative design solutions that features a changeable community display and a refreshments counter to greet customers as they enter.  Community style millwork and booths are positioned in the space to allow open dialogue and casual conversation.  To visually convey the brand message and emotion, community focused ads and brand patterning are used throughout, which creates a modern, eye-catching space that piques interest and draws attention from existing and new customers.